About The Role

Oversees the development of strategic market/product line business plans and marketing programs to support sales in designated market segments; identifies volume and strategic customers; and develops partnerships. Analyzes market data to identify trends/opportunities, develops strategic direction from market information, and creates compelling market analysis presentations. May conduct make-versus-buy analysis from a partnership/merger/acquisition perspective.

Collaboration & Interaction: Networks with key contacts outside own area of expertise. Adapts style and uses persuasion in delivering messages that relate to the wider firm business. Frequently advises others on complex matters. May be accountable through team for delivery of tactical business targets.
Complexity & Problem Solving: Understands and works on complex issues where analysis of situations or data requires an in-depth evaluation of variable factors. Determines methods and procedures on new assignments. Exercises judgment in selecting methods, evaluating, adapting of complex techniques and evaluation criteria for obtaining results. Work is reviewed upon completion and is consistent with departmental objectives.
Knowledge & Application: Exhibits advanced wide-ranging experience, using in-depth professional knowledge, acumen, concepts and company objectives to develop, resolve complex models and procedures. Provides solutions to issues in creative and effective ways. Understands the interrelationships of different disciplines. Directs the application of existing principles and guides development of new policies and ideas.
Typical Degree & Years of Experience: Typically requires a minimum of 8 years of related experience with a Bachelor’s degree; or 6 years and a Master’s degree; or a PhD with 3 years experience; or equivalent experience. Some barriers to entry exist at this level, requiring department review.