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Website Specialist
Samsung Electronics Israel Ltd · Petah Tikva, Israel
About The Role
Role and Responsibilities
- Website Content Ownership: Manage the official product catalog and content calendar to ensure alignment with local and global campaigns.
- Data-Driven Optimization: Analyse user behaviour using GA4/Adobe Analytics to drive CRO, A/B testing, and UX / UI improvements.
- Modern Search AI: Implement SEO strategies and adapt to the new era of search (GEO/AEO). Utilize Gen-AI tools (ChatGPT, Midjourney, etc.) to scale content and asset localization.
- Hands-on Execution: Build and optimize landing pages and edit visual assets/banners using Adobe Photoshop.
- Cross-functional Project Management: Coordinate with global and local teams (Product, IT, Marketing, eStore) and manage external agencies to deliver digital initiatives on time and on budget.
Skills and Qualifications
Requirements
- 2+ years of experience managing a corporate website, digital properties, or e-commerce platforms
- Hands-on experience with enterprise CMS (Knowledge of Adobe Experience Manager (AEM is a major plus).
- Strong analytical skills with proficiency in GA4 / Adobe Analytics.
- Advanced Adobe Photoshop skills for daily asset adaptation.
- Proven experience leveraging Gen-AI tools to enhance daily workflows (content, visuals, research).
- Deep understanding of SEO, UX principles, and mobile-first design.
- Fluent English and excellent cross-functional communication skills.
- *Please click below link to view our candidate privacy policy
- https://www.samsung.com/il/info/candidates-privacy/
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