Search Engine Optimization (SEO) Specialist

• ● A passion for digging into websites and searching problems of unknown
• origin to identify root causes and specify the techniques, tools, or teams
• required to solve them.
• ● The ability to blend, synthesize and interpret data from multiple sources such
• as crawls, log files, search consoles, analytics, and internal databases to
• make recommendations for optimization and technical adjustments.
• ● A solid foundation of SEO principles from semantics and search intent to
• SERP features and link equity.
• ● A deep understanding of technical SEO factors for large sites: architecture,
• canonicalization and redirects, internal linking, markup and schema,
• dynamic/asynchronous content, UI/UX, and performance.
• ● Confident and can communicate well with a combination of humility and
• eagerness to collaborate with teammates. We want a specialist that we can
• learn from.

As an SEO Specialist you will

• ● Improve clients rank in major search engines
• ● Master architecture, taxonomy, and technical constraints of our B2B websites.
• ● Track and analyse technical factors affecting search visibility and index
• coverage, providing insight and recommendations for improvement.
• ● Discover, document, and report on potential systemic technical problems in
• indexability, canonicalization, redirects, HTTP errors, etc.
• ● Track and report on search robot activity through log file analysis.
• ● Identify website performance and crawlability issues and opportunities,
• through the analysis of sitemaps, crawl goals, page rendering, and timing.
• ● Work with our product owner and development teams to execute changes
• that help search engines crawl and index our site more effectively.
• ● Check on On-Page(copywriting, internal linking, etc.) and Off-Page
• (link-building, guest posting, etc.) SEO.
• ● Develop new methods, reports, and tools to help the SEO team work more
• effectively and efficiently.
• ● Investigate and analyze the SEO strategies of our competitors, particularly
• under-the-hood exposing gaps that may pose threats or opportunities.

Your Profile

• ● Bachelor's degree in IT, Engineering, Marketing , or equivalent.
• ● Anownerwith3+years of experience in hands on display and video
• advertising, media buying, and brand lift studies, ideally at a B2B Tech
• company (or client).
• ● Previous experience with B2B SaaS websites.
• ● Previous professional experience driving B2B/B2C acquisition with
• campaigns across Paid Social
• ● You are an excellent communicator and creative thinker, with an ability to use
• data to inform all decisions
• ● Proficiency in marketing automation to generate traffic, convert visitors into
• leads, and then nurture them (using dynamic workflows) into converted
• customers.
• ● Experience building a comprehensive Digital Marketing strategy from the
• ground up, applying strategies of non-traditional creative solutions, funnel
• optimization, and growth
• ● Proven success managing Online Marketing and CPC, CPA, and CPM cost
• models on Paid Social.
• ● Strong analytical skills for robust data-driven decision making with experience
• in distilling volumes of data into simple KPIs and tracking, telling stories using
• data.

Requirements

• ● Proficiency with Google Analytics, Excel, Super metrics or Superset, Native ads
• (Taboola, Bing, etc), Facebook Business Manager, LinkedIn Business Manager,
• Google Ads (all products), Data Studio, Growth Ops (paid media routine)
• Demand Side Platform (DSP), and Data Management Platform (DMP).

Additional Requirements

• ● Expertise in Google Search Console and Google Analytics.
• ● Proficiency with Microsoft Clarity or Chrome Developer Tools for on-page and
• performance analysis.
• ● Thorough understanding of the SEO implications of enterprise website
• technologies.
• ● Experience in crawling, parsing, extracting data, and analyzing large numbers
• of website pages using tools like Screaming Frog.
• ● Ability to confront the challenges of high-volume automated traffic from bots
• and scrapers.
• ● Working knowledge of HTML, JavaScript, and CSS.
• ● Working knowledge of recognized SEO toolsets, e.g. SEMRush, Ahrefs, Moz,
• Search Metrics, etc.

What's in it for you

• ● Competitive pay and comprehensive benefits package
• ● Opportunity to grow skills as you work alongside experienced digital
• marketers and a global team.
• Work from home benefits include the essential computer equipment, such as hardware
• and software, needed to perform your job. If lacking, Azeus Convene can provide it for
• you.
• The candidate must be willing to demonstrate proficiency and critical thinking skills
• through a mini-project before or during the interview process

Benefits

PF

Work Culture

• Hybrid work mode
• Medical benifit