Lead Assistant Manager - Marketing

Role Specific Skills

• §Campaign execution &
• coordination
• §Marketing operations
• management
• §Quality assurance & validation
• §Campaign scheduling &
• workload management
• §Stakeholder communication & coordination

Technical/Soft Skills

• §HubSpot marketing hub
• §Marketing automation workflows
• §Ee-mail marketing platforms
• §Campaign tracking & reporting tools
• §Basic knowledge of Google Analytics and UTM tracking
• §Strong organizational skills
• §High attention to detail
• §Problem solving mindset
• §Ability to manage multiple priorities

Responsibilities

• §Configure and launch marketing campaigns in HubSpot
• §Manage audience segmentation and campaign lists
• §Execute e-mail deployments and campaign scheduling
• §Perform campaign QA and testing before launch
• §Monitor campaign execution and resolve issues
• §Maintain campaign documentation and status reporting
• §Support enrollment, recruitment, and brand marketing initiatives
• Education Requirements: Bachelor's degree in marketing, business administration, communications, digital marketing, or related field
• Work Experience Requirements: 3-5 years of experience in campaign management and digital marketing automation