Digital Marketing Strategist

You're the strategic backbone between clients and our digital experts. 

• Develop comprehensive digital marketing strategies and oversee their consistent, high-quality implementation across all channels  
• Dutch should come naturally, English is a must and French is a plus 
• Spot relevant trends and translate them into inspiring sessions for clients and internal teams 
• Conduct strategic audits of existing marketing and digital approaches - and turn findings into clear direction 
• Define strategic frameworks that guide fellow strategists and execution teams 
• Pitch and develop new digital propositions with existing clients 
• Build deep understanding of clients' business goals, target audiences, and competitive landscape through close collaboration 
• Act as the strategic bridge between clients and our digital specialists across social media, influencer marketing, e-commerce, CRO, marketing automation, performance marketing, SEO and SEA, - guiding them on how strategy translates into delivery 
• Integrate AI into marketing strategies and operations - identifying where it drives real business value, and helping clients adopt it in a meaningful, future-proof way 

You turn strategic direction into tangible outcomes. 

• At least 5 years of experience as a marketing strategist 
• Strong understanding of digital marketing channels, e-commerce, and the broader advertising ecosystem - ATL experience is a plus 
• Sharp storytelling and presentation skills: you translate complex strategies into clear, compelling narratives that drive alignment and action 
• Experience defining personas and customer journeys based on data insights and client input 
• Strong analytical skills - you turn data into clear, actionable recommendations that guide decision-making 
• Broad knowledge of digital marketing disciplines (SEO, SEA, social media, CRO, marketing automation, content, e-commerce) that allows you to confidently guide specialist teams 
• A strong commercial mindset - you understand value creation, ROI, and the drivers of sustainable business growth 
• You understand how AI is reshaping marketing and know how to translate it into practical, value-driven applications within strategy and operations 
• Fluent in English & Dutch. French is a strong plus 

• Most importantly: you take ownership. 
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• What makes this role different 

• You’ll help shape a growing international practice 
• You won’t be stuck in one channel - you’ll own the full picture 
• You’ll work directly with digital leaders and CMOs 
• You’ll combine strategy, commercial thinking, and delivery 

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• You don't stop at the deck. You see it through. 
• You’ll join a welcoming, driven team where collaboration and team spirit matter.
• We make time to (de)connect, regular drinks and events are part of the culture.
• Our Sint-Martens-Latem office was recently redesigned, with more outdoor space, informal meeting spots, and comfortable areas to recharge.
• We support flexible working, while encouraging time together with the team because the best ideas don’t happen in isolation. 
• You’ll work with leading brands across industries (Nestlé, Colruyt, Pierre Fabre, Jaguar Land Rover, …), making your work varied and impactful.
• You’ll play a key role in the company and be recognized for it.
• Your package includes an Apple laptop, company car, phone subscription, and everything you need to do your job well.
• We invest in continuous growth through R&D time, training, events, seminars, mentoring, and regular knowledge sharing.
• You’ll shape your own path, supported by regular feedback and development conversations.
• As part of SQLI Group, you’ll connect with colleagues across the globe and learn from an international network.
• At SQLI, we help ambitious brands navigate complexity and turn it into growth. 
• We combine strategy, marketing, and design to outperform industry standards. 
• We value: 

• Curiosity 
• Pragmatism 
• Achievement 
• Trust 

• We speak the way we work: straightforward and to the point. 
• Interested? 
• If you’re ready to build, grow, and make impact - let’s talk. 
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