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Assistant Brand Manager: Jungle

Tiger Consumer Brands Ltd. · Bedfordview, South Africa

Digital MarketingEntry LevelExternal listingfull-time2 days ago

About The Role

It's fun to work in a company where people truly BELIEVE in what they're doing!

You play a critical is supporting the brand management team to drive brand growth and market performance. You help optimize brand performance and achieve business goals. Takes full ownership of end-to-end marketing delivery and demonstrates strong generalist capability across strategy, execution, insights, and commercial management.​

WHAT YOU WILL DO

Brand Strategy Support: ​

  • Assist in the development and execution of brand strategies that align with overall business goals. ​
  • Conduct market analysis to gather consumer insights, track competitor activities and market trends to identify opportunities for brand growth. ​
  • Help in defining brand positioning, messaging and marketing strategies. ​
  • Campaign Execution: ​
  • Plan and implement marketing campaigns, ensuring they are effectively executed across various channels. ​
  • Assist in the creation of marketing communication materials and liaise with internal teams and external to ensure consistency in brand messaging. ​
  • Co-ordinate with sales, customer and shopper marketing teams to ensure effective execution of promotions in the market. ​
  • Monitor marketing activities to gather insights and feedback from- incomplete. ​

Project Management: ​

  • Support new product development and renovations by co-ordinating cross-functional teams including R&D and supply chain. ​
  • Embrace cross-functional collaboration by working closely with sales, trade marketing and operations to ensure alignment of brand objectives and execution of plans. ​
  • Have a working knowledge of the brand value chain and critical levers to unlock brand growth. ​

Marketing Operations: ​

  • Budget Management: Assist in managing tracking and record keeping the brand’s budget, ensuring that supplier are paid on time and in full Performance Monitoring: Track brand performance metrics, (i.e. sales, brand equity, market share, brand attributes etc) and prepare reports to evaluate brand performance and effectiveness of marketing initiatives. ​
  • Demand forecasting and planning: Support the forecasting processes and ensure alignment with supply chain. ​

WHAT YOU WILL BRING TO THE TABLE

Competencies ​

  • Analytical skills : Strong ability to analyse data and derive actionable insights for strategic decision making. ​
  • Attention to detail : Strong Organizational skills and ability to manage multiple tasks and deadlines. ​
  • Project Management : Good organizational skills to manage multiple projects and meet deadlines. ​
  • Communication : Excellent verbal and written communication skills for effective collaboration with internal and external partners. ​
  • Adaptability : Flexibility to respond to changing markets and competitive pressures. ​

Experience ​

  • Requires 1-3 in brand management or marketing (marketing related field i.e. brand management; agency; research). ​
  • A bachelor’s degree in marketing, or related field. ​
  • Technical skills : Familiarity with digital marketing tools, market research methodologies and data analysis. ​

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In accordance with the employment equity plan of Tiger Brands and its employment equity goals and targets, preference may be given, but is not limited, to candidates from under-represented designated groups.

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