Senior Marketing Coordinator

Senior Marketing Coordinator – GoHighLevel, Social Media & Marketing Operations | Remote

Position Type: Full-Time, Remote

Working Hours: U.S. Business Hours — PST Required

About the Role

At Pavago, one of our clients is hiring a Senior Marketing Coordinator to support marketing execution, CRM workflows, social media, content coordination, executive operations, and day-to-day business execution.

This is a hands-on, execution-focused role , not a high-level marketing strategy position.

You’ll work directly with leadership and help keep multiple areas of the business running smoothly, including

• GoHighLevel (GHL) workflows and CRM management
• Social media content and engagement
• Email marketing and follow-ups
• Executive and administrative coordination
• Content creation and organization
• Lead generation and prospect research
• Marketing and operational workflows

If you’re highly organized, proactive, comfortable wearing multiple hats, and enjoy making sure nothing falls through the cracks, this role is a strong fit.

What You’ll Own

Executive & Operational Coordination

• Support leadership with day-to-day scheduling and administrative coordination
• Manage calendars, communication workflows, and task follow-through
• Maintain organized project trackers and operational systems
• Keep priorities, deadlines, and action items visible and moving
• Identify workflow gaps, bottlenecks, and missed follow-ups before they become problems
• Help leadership stay organized and execution-focused

Marketing Execution & Social Media

Create, schedule, and publish content across

• LinkedIn
• Facebook
• Instagram
• Online communities

You’ll also

• Manage comments, DMs, and audience engagement
• Maintain consistent brand messaging across channels
• Track engagement and update reporting dashboards
• Support marketing campaigns, promotions, events, and program launches
• Coordinate content calendars and publishing schedules

GoHighLevel CRM & Email Marketing

• Build and manage workflows inside GoHighLevel (GHL) or similar CRM platforms
• Execute:
• Email campaigns
• Nurture sequences
• Outreach campaigns
• Follow-up workflows
• Maintain clean and accurate CRM records
• Manage pipeline and lead organization
• Track participant, prospect, and customer communication
• Ensure no lead or follow-up falls through the cracks

Content Creation & Coordination

Create and edit

• Short-form videos
• Social media graphics
• Marketing assets
• Branded content

Work with tools such as

• Canva
• CapCut
• Veed
• OpusClips

Organize and format

• Guides
• Scripts
• Worksheets
• Program materials
• Digital resources

Ensure content remains organized, current, accessible, and consistent with brand standards.

Research & Lead Generation

• Research Ideal Client Profiles (ICPs)
• Build and organize prospect lists
• Support outbound lead generation and outreach campaigns
• Conduct market and prospect research
• Assist with minor website updates, account setup, and digital platform coordination
• Compile research and reports for leadership

Communication & Administrative Support

• Maintain professional written communication across email, Slack, and other channels
• Organize inboxes and prioritize urgent communication
• Follow up on outstanding tasks and requests
• Keep shared folders, documentation, and digital systems organized
• Support smooth communication between leadership, clients, prospects, and other stakeholders

Requirements – Must Have

Experience

Experience in one or more of the following

• Marketing Coordination
• Marketing Operations
• Executive Assistance
• Operations Support
• Digital Marketing Support

Experience supporting founders, coaches, consultants, startups, or entrepreneurial businesses is strongly preferred.

GoHighLevel & CRM

Hands-on experience with

• GoHighLevel (GHL) or a similar CRM / marketing automation platform
• CRM workflows
• Email campaigns
• Lead management
• Pipeline organization
• Marketing automation

Content & Social Media

Experience managing

• LinkedIn
• Facebook
• Instagram

Proficiency with

• Canva
• Veed, CapCut, OpusClips, or similar video-editing tools
• Social media publishing and engagement

Operations & Communication

• Strong proficiency with Google Workspace:
• Google Docs
• Google Sheets
• Google Drive
• Google Calendar
• Excellent written English
• Strong attention to detail
• Excellent organizational and multitasking skills
• Strong follow-through and operational discipline
• Ability to work independently with minimal supervision
• Availability to work U.S. PST business hours

Nice to Have

• Lead generation or outbound prospect research experience
• Experience with coaching, webinar, membership, or program-based businesses
• Experience supporting personal brands or founder-led companies
• Familiarity with:
• ClickUp
• Asana
• Trello
• Basic understanding of paid advertising
• Experience coordinating marketing campaigns or launches

What Makes You a Strong Fit

You

• Are highly organized and naturally proactive
• Take ownership instead of waiting for instructions
• Enjoy keeping systems, workflows, and communication organized
• Can balance marketing, operations, content, and administrative responsibilities
• Communicate clearly and professionally
• Catch details and follow up consistently
• Can manage multiple priorities without losing visibility
• Thrive in entrepreneurial environments where priorities can move quickly
• Enjoy being the person who keeps execution moving behind the scenes

What a Typical Day Looks Like

You may

• Schedule and publish social media content
• Respond to comments, DMs, and community messages
• Manage GoHighLevel workflows and email campaigns
• Update CRM records and pipelines
• Coordinate leadership calendars and priorities
• Edit short-form content and marketing assets
• Organize program materials and digital files
• Research prospects and build lead lists
• Support outreach campaigns
• Update trackers and reporting dashboards
• Follow up on outstanding tasks and communications

In short: you help keep marketing, CRM, content, communication, and day-to-day operations organized and moving forward.

Key Metrics for Success

• Consistent and timely content execution
• Clean and accurate CRM records
• Reliable GoHighLevel workflow management
• Zero missed leads or follow-ups
• Strong responsiveness across communication channels
• Organized content, files, and digital assets
• Timely completion of operational priorities
• Leadership confidence in execution and reliability

Why This Role Stands Out

• Work directly with entrepreneurial leadership
• High ownership across marketing and operations
• Hands-on experience with GoHighLevel and marketing automation
• Exposure to:
• CRM management
• Social media
• Content creation
• Lead generation
• Executive operations
• Fully remote environment
• Opportunity to grow into:
• Marketing Operations Manager
• CRM / Automation Manager
• Senior Marketing Operations
• Operations Manager
• Executive Operations

Interview Process

• Initial Screening Call
• Marketing & Systems-Focused Interview
• Practical Task — Content or Workflow Exercise
• Final Interview
• Internal Review & Approval
• Offer & Onboarding

Apply Now

If you

• Are highly organized and execution-focused
• Have experience with GoHighLevel, CRM workflows, and social media
• Enjoy balancing marketing and operational responsibilities
• Have strong communication and follow-through
• Can work consistently during PST business hours

• We’d love to hear from you.
• Apply today and help keep marketing systems, content, communication, and operational execution running smoothly.

Important: Spark Hire Video Interview

As part of our application process, qualified candidates will be invited to complete a one-way video interview through Spark Hire .

This is your opportunity to introduce yourself and highlight your experience with GoHighLevel, marketing coordination, social media, CRM workflows, content creation, executive support, and operational execution .

Please complete your Spark Hire interview promptly after receiving the invitation. Candidates who do not complete the video interview may not move forward in the hiring process.

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