Sr. Manager, Brand Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sr. Manager, Brand Marketing based in the United States.

This is a high-ownership leadership role focused on building a distinctive brand and communications function within a fast-growing B2B technology <environment.You> will shape brand strategy, PR, executive thought leadership, campaigns, partnerships, and industry visibility from the ground up.Starting as a player-coach, you will combine strategic leadership with hands-on execution to launch programs that create measurable market <impact.You> will work closely with senior executives, Product Marketing, Growth, Events, Design, and external agency partners.The role calls for a creative builder who can move quickly, experiment intelligently, and use AI to expand the output of a lean, ambitious <team.As> the organization grows, you will build and lead a high-performing Brand, PR, and Communications organization.This is an opportunity to influence the reputation, category position, and growth trajectory of an emerging leader in AI-powered financial technology.

Accountabilities

Own the Brand, PR, and Communications roadmap, translating company strategy into focused, high-impact initiatives that strengthen awareness, credibility, and category leadership.

Develop and launch flagship brand programs, industry awards, original research, executive communities, customer advocacy initiatives, and other differentiated properties that create sustained market visibility.

Establish a proactive PR and communications strategy covering company announcements, product launches, customer stories, executive perspectives, milestones, and major industry developments.

Build relationships with influential media, analysts, industry organizations, and other voices shaping financial technology and risk management.

Develop and execute executive thought leadership programs that position senior leaders and subject-matter experts as authoritative voices on AI, risk, fraud, credit, compliance, and financial infrastructure.

Create integrated brand campaigns across social, community, partnerships, events, experiential programs, research, and other channels.

Partner with Events to develop memorable conference activations and experiences that extend brand engagement before, during, and after major industry events.

Collaborate with Product Marketing and Design to ensure campaigns reinforce market positioning and maintain a distinctive, consistently high-quality brand.

Lead internal Brand and PR resources as well as external agencies, setting expectations, measuring performance, and maintaining strong execution standards.

Build the systems, workflows, operating rhythms, measurement frameworks, and playbooks required to scale the function efficiently.

Begin as a player-coach, personally developing and launching high-impact programs while establishing the long-term strategy and organizational structure.

Recruit, develop, and lead exceptional Brand and Communications talent as the organization scales.

Use AI extensively to accelerate research, ideation, content development, campaign execution, experimentation, and team productivity.

Run multiple brand experiments each quarter, measure their impact, rapidly iterate, and turn successful initiatives into repeatable programs.

Manage agency relationships across PR, creative, and specialized partners while ensuring accountability for quality and results.

Work directly with senior executives and cross-functional stakeholders to build trust, align priorities, and turn strategic opportunities into market-facing programs.

Requirements

7+ years of experience across Brand Marketing, Communications, Integrated Marketing, Product Marketing, Demand Generation, or Growth Marketing, ideally within a high-growth B2B technology company.

Demonstrated success launching creative marketing programs that materially increased brand awareness, engagement, credibility, or market presence.

Experience developing and executing integrated, multi-channel campaigns and building programs from initial concept through launch and measurement.

Experience managing employees, agencies, cross-functional teams, or external partners.

Strong understanding of brand positioning, communications, PR, executive visibility, campaign strategy, and market engagement.

Excellent written and verbal communication skills, with the ability to develop compelling narratives and communicate confidently with senior executives and external audiences.

Proven ability to operate as a player-coach who can define strategy while personally executing against priorities.

Builder mentality with the ability to work effectively from a blank page, establish structure, and create scalable processes in a fast-moving environment.

High creative standards, strong judgment, and an instinct for identifying ideas, companies, and executives that can stand out in crowded markets.

Demonstrated ability to use AI tools and workflows to improve marketing productivity, creativity, speed, and scale.

Strong project and stakeholder management capabilities, with the ability to influence teams across Product, Sales, Marketing, Design, and executive leadership.

Comfortable operating with significant autonomy, accountability, and limited bureaucracy.

Naturally curious, experimental, and willing to test unconventional channels, formats, partnerships, and campaign concepts.

Preferred experience

• Background in fintech, financial services, enterprise SaaS, cybersecurity, AI, or another complex B2B technology sector.
• Experience in PR, media relations, or analyst relations.
• Executive thought leadership experience.
• Experience developing customer advocacy, community, ambassador, or industry partnership programs.
• Experience producing original research or industry recognition initiatives.
• Conference marketing and experiential activation experience.
• Experience building or scaling a Brand or Communications function within a high-growth company.

Benefits

• Competitive salary and equity package.
• 401(k) plan.
• Remote-first work environment.
• 100% employer-covered comprehensive medical, dental, and vision insurance with a top-tier plan for employees and dependents in the U.S.
• Unlimited paid time off.
• Family-friendly workplace culture.
• Regular team events and company offsites.
• Strong learning and professional development opportunities.
• Significant autonomy and ownership in shaping a growing brand and marketing function.
• Opportunity to build a team and establish a scalable Brand, PR, and Communications organization.
• Direct exposure to senior executives and meaningful influence over company growth and market reputation.