PULSE FOUNDATION - Marketing & Communication Operations Lead (AI-Driven)
BETUNED BV · Arr. de Bruxelles-Capitale/Arr. Brussel-Hoofdstad, Belgium
About The Role
The mission
We are looking for a hybrid
Marketing & Communications Operations Lead who is not only a storyteller but also an "efficiency enthusiast." Your goal is to manage the Foundation’s visibility while leveraging AI to automate recurring tasks, allowing more time for high-value strategic work.
Key responsibilities
With the help of the team, you’ll be responsible for
- Brand strategy, content creation and community management
- Help building and deploying the communication strategy for Pulse Foundation and its programs.
- Manage the editorial calendar (LinkedIn, Instagram) and publish institutional content focused on vision, impact and community.
- Manage (recruitment) campaigns for our programs.
- Create engaging content (interviews, reports, …) or work with agencies to do so (short-form videos, podcasts, … ).
- Monitor and track the performance via monthly KPIs and adjust the strategy based on data-driven insights.
- Participate in the structuration and optimization of our CRM databases (tags, audiences) for targeted communication.
- Create and send mailings and newsletters, ensuring high open rates and conversion.
- Maintain and oversee our websites (3) to ensure information accuracy.
- AI, automation & workflow optimization
Design and deploy AI agents (Claude Projects and automations via Zapier/Make) to handle recurring tasks: email filtering, first drafts of reports, social media captioning, data cleaning…
Identify "low-value" manual tasks within the communication department and implement tech solutions to eliminate them.
Automation between CRM & Mailchimp.
NB : Pulse Foundation attracts quality internship applications year-round. With interns you will act as a mentor, overseeing the onboarding process and managing them. Your ability to delegate recurring tasks to interns is key to maintaining a high-level focus on strategic marketing goals.
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