Freelance Designer

Reporting to: UX Designer

• Duration: rolling monthly
• Working Pattern: 1 day per week

Location: London

Rate: £150 - £250 per day, depending on experience

Overview

Beryl's Marketing team is seeking a talented freelance designer to collaborate on a variety of marketing projects. The successful candidate will be responsible for creating a range of marketing materials across various channels, ensuring consistency with Beryl's brand identity.

Key responsibilities

• Campaign design: develop visually compelling assets for marketing campaigns, including but not limited to:
• Hero assets
• Social media graphics and videos
• Email marketing templates
• Print materials
• CRM support: design engaging visuals for CRM communications, such as email newsletters, promotional offers, and customer journey materials
• Social media assets: create eye-catching and on-brand graphics, animations, and videos for Beryl's social media platforms (Instagram, Facebook, Twitter, LinkedIn)
• Ad-hoc design requests: respond to a variety of ad-hoc design requests from the marketing team

Essential (must haves)

• Proven experience as a graphic designer, with a strong portfolio showcasing a diverse range of marketing materials
• Proficiency in relevant design software (Photoshop, Illustrator, InDesign, After Effects, Canva, Figma)
• A solid understanding of design principles, including typography, layout, and visual hierarchy
• Experience in designing for both digital and print media
• Excellent communication and collaboration skills
• Ability to work independently and manage multiple projects simultaneously, meeting deadlines effectively
• Strong attention to detail and a commitment to producing high-quality work
• Familiarity with social media platforms and best practices for creating engaging content.
• Experience with CRM design and email marketing best practices is a plus
• Experience working within brand guidelines and maintaining brand consistency

Desirable (nice to haves)

• Awareness of the bike/scooter hire industry or transportation
• Experience working with a business that has an app
• Understanding of print processes

Portfolio

• Please submit your portfolio as an attachment or provide a link to your online portfolio.

Any questions, please do not hesitate to contact [email hidden]