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Marketing Manager East Zone

allendigital · Bengaluru, Karnataka, India

External listingfull-timeRecently

About The Role

  • Position – Zonal Marketing Manager (East Region)
  • He/she will be responsible for overall marketing strategy of offline programs,targeting prospect students and parents for a particular region.
  1. Develop and Execute Marketing Strategies: Create and implement comprehensive marketing plans to promote NEET, JEEand PNCF classroom programs. Identify target audiences and develop strategies to reach and engage themeffectively. Monitor and analyze market trends to adjust marketing strategies accordingly.
  2. Lead Generation and Enrollment Targets: Set and achieve lead generation and enrollment targets for each program. Utilize various marketing channels, including digital marketing, social media,email campaigns, and offline activities, to generate leads. Track, measure, and report on the effectiveness of marketing campaigns tomeet enrollment goals.
  3. Brand Management and Promotion:Develop and execute brand promotion plans, ensure brand consistency, andmaintain brand reputation within the zone.
  4. Channel Management and Partnerships: Build and maintain relationships with schools, educational institutions, andother relevant partners to promote our programs. Plan and execute events, webinars, and seminars to promote classroomprograms. Collaborate with internal teams to align marketing efforts with overall businessobjectives.

Qualifications: MBA in Marketing. Proven experience in marketing management, preferably in the educationsector. Strong understanding of digital marketing, lead generation, and enrollmentstrategies. Excellent communication, leadership, and interpersonal skills. Ability to work in fast paced ambiguous environment. Strong analytical and problem-solving abilities.

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