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Associate Brand Manager - La Crema

Jackson Family Wines · Santa Rosa, California

Digital MarketingExternal listingfull-timeabout 1 month ago

About The Role

SUMMARY

  • The Associate Brand Manager works with the Classics division within the Jackson Family Wines portfolio.
  • The Associate Brand Manager partners with the Brand Manager to develop and execute the business and marketing strategies for La Crema.

ESSENTIAL DUTIES/RESPONSIBILITIES

Partner with Brand Manager on long-term and annual business and marketing plan

Research and provide brand and market data as needed to Brand Manager

Lead and execute initiatives including event marketing, digital marketing, trade/media/consumer tastings and direct to consumer marketing

Project and Process Management: as determined by brand plans, partner with brand leadership to develop project timelines and traffic execution, coordinated with relevant departments, agencies and vendors

Prepare reports to update stakeholders on monthly business results

Support new product launches

Partner with Sales to develop effective trade tools to drive distribution and velocity

Manage components of the P&L: Marketing budget, sales forecast, COGS

JOB REQUIREMENTS

  • 4+ years relevant work experience in a marketing related position
  • Proficiency in common programs such as Excel, PowerPoint, and Word
  • Basic understanding of various pricing strategies across multiple markets and channels

WAGE TRANSPARENCY

The annual salary for this role ranges from $95,000 – $105,000. Compensation will be determined by candidate experience, skills, and location.

BENEFITS

Health Benefits – Medical, Dental, Vision, Disability & Life insurance

401k with employer match

Generous time off including vacation, holidays, and paid health time

Paid volunteer time

Learning & Development opportunities

Modern Health virtual mental health & coaching visits

Wine discounts!

Jackson Family Wines is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, veteran status, or any other characteristic protected by applicable law. All employment decisions are based on merit and business needs.

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