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Business Development Manager

Henkel · Kuala Lumpur, MY

External listingfull-timeabout 1 month ago

About The Role

About this Position This role reports to the Head of Adhesives Industrial KAM, East and Southeast Asia. The Business Development Manager is the key bridge between commercial (sales, Application engineers), global marketing strategy, innovation team, and Technology Development Mgr. and end customers/market. This role is pivotal in driving growth by identifying under-tapped and new business, technology opportunities within the market segments of responsibility and focus. The position requires a strategic, curious mindset to hunt, scout novel and new technologies, opportunities development with key accounts and relevant markets. This individual is expected to develop and penetrate under tapped applications and end customer market segment with the technical and business aptitude to drive innovation (product and open) , strategies, product and new technology identification and development across Henkel’s material portfolio and focused market segments. What you´ll do Identifies megatrends and future market trends, developments and/or product, service models for growth, investments opportunities. Identifies and defines entry strategy into new markets/segments through and within depth understanding and assessment of customers, markets, trends. Identifies new applications and NPIs in identified market segments and target customers with development of appropriate sales tools. Establishes relevant customer and/market relationships to enhance and maintain intimacy with relevant stakeholders. Leads and develops regional strategies and development plans for key strategic initiatives/market segments/business expansion in line with business unit plans and ensuring execution, for near, mid and long term. Leads and drives/coordinates and manages BU-region wide projects, initiatives, strategy projects. Ensure stakeholder management across BU and regions, collaborates closely with Regional Leaders, Marketing, Sales, KAM, Product Managers, Application Engineers and relevant stakeholders on projects, initiatives. Ensures cross-functional coordination for projects and initiatives. Develops and implements business analysis tools/instruments, analyzes business and market data, provides market and competitive intelligence. Develop implement market segment penetration and growth strategy and plan in line with global/regional strategy and key account technology, product roadmap. Drive, lead, coordinate, execute relevant market/technology/Innovation programs relevant to subregion/targeted market segments/ KA with key stakeholders Collaborate closely with cross-regional colleagues and teams to drive new development spec in, qualification, launch, implementation in Global key account, and develop opportunities projects pipelines, including market/technology focused initiatives. Collaborate closely with cross-regional colleagues and teams to drive and manage KA development, activities and opportunities projects pipelines, including market/technology focused initiatives. Develop and collaborate with other regions market segment BDM(s), Market Segment Manager(s) to develop market segment relevant strategies, implement and execute, with greater synergy. Collaborate closely with Innovation team, product management team, region AE and region Subject Matter Experts for the development of the market relevant technology and opportunities. Understand and anticipate global market trends to capture new growth innovation needs through partnering with regional/global teams, to lead key account in their product and technology development roadmap. Conceptualizes programs activities that drive the key account growth with their focused markets, applications. Identifies new markets, applications, technologies that market and targeted Key accounts will move into ahead

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