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Neighborhood Marketing Coordinator (ESP Painting)

Aleph Ventures · Portland, OR

External listingfull-time4 months ago

About The Role

  • Build the engine that drives our growth.
  • ESP Painting is scaling fast, and we’re looking for a

Neighborhood Marketing Coordinator

  • to own and execute the local, boots-on-the-ground strategies that fuel our pipeline.
  • This is not a desk job. You’ll be in the field, building teams, driving results, and turning neighborhoods into predictable revenue channels.
  • If you’re competitive, organized, and thrive in a fast-moving environment where results matter—you’ll do very well here.

What You’ll Own

You are responsible for one thing

generating high-quality homeowner appointments at scale.

You’ll do that by leading and executing across multiple channels

Door-to-Door Canvassing

  • Recruit, train, and lead a team of appointment setters
  • Set performance standards (doors/hour, appointments, close rates)
  • Coach in the field—role play, ride-alongs, live feedback
  • Personally produce (10–20 hrs/week in the field)

Flyer Delivery Program

  • Build and manage a flyer distribution team
  • Hit weekly delivery + appointment targets
  • Own routing, coverage, and performance tracking by zip code
  • Ensure execution aligns with broader marketing strategy

Yard Sign Strategy

  • Deploy signs strategically to maximize visibility + inbound leads
  • Manage inventory, placement tracking, and coverage
  • Sync with canvassing + direct mail efforts

Events & Home Shows

  • Plan and run local events and expos
  • Train staff on scripts + lead capture
  • Track ROI and continuously improve performance

Neighborhood Digital Presence

  • Engage in local Facebook groups and online communities
  • Build trust and convert conversations into leads
  • Maintain brand reputation at the neighborhood level

Outbound Support

  • Partner with calling teams on cold, follow-up, and reactivation lists
  • Support appointment generation across channels

What Winning Looks Like

  • Consistently hitting weekly/monthly appointment targets
  • Building and retaining a high-performing field team
  • Knowing your numbers: cost per lead, set rate, close rate, ROI
  • Creating predictable, scalable neighborhood-level growth

Compensation

  • $40,000 Base Salary
  • Aggressive performance bonuses

tied to

  • Your personal production
  • Team results (appointments + revenue)
  • Marketing efficiency (cost-on-margin performance)
  • Total On-Target Earnings: $80K–$110K+
  • Top performers will exceed this.

Who This Is For

You’ll thrive here if you

Like

  • leading from the front
  • , not the sidelines
  • Are comfortable with
  • accountability and metrics
  • Have experience in
  • D2D, canvassing, or team leadership
  • (preferred, not required)
  • Can recruit, train, and motivate hourly/entry-level staff
  • Are highly organized and operationally sharp

Want a

  • clear path to leadership growth
  • in a scaling company

Why ESP Painting

  • Proven sales model with strong close rates
  • Clear targets and scorecards (no ambiguity)
  • Real ownership over a critical growth channel
  • High autonomy + high accountability
  • Opportunity to scale a team and grow into senior leadership

Bottom Line

  • If you can
  • build teams, drive activity, and turn effort into results
  • , this role will pay you well and open doors fast.
  • If you’re looking for something easy or purely strategic—this isn’t it.
  • Apply if you’re ready to own the number.

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