Digital Marketing Manager

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Digital Marketing Manager

Philippines - Growth [For Pooling]

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As the Digital Marketing Manager, you’ll turn customer insights, performance data, and competitor intel into sharp, compliant, high-impact content to amplify paid media and product stories. As a hands-on leader, you’ll guide a high-energy digital team while continuously upgrading processes, policies, and platforms to keep Tonik fast, relevant, and ahead of the curve

Responsibilities

Reports to the Head of Marketing.

Creates and owns the strategy and implementation plan for marketing campaigns on the following digital channels: social media (Facebook, Instagram, Tiktok, LinkedIn) and company website

Effectively manages the communication and content plan for social media.

Closely monitors and reports the performance of digital marketing campaigns, with KPI’s directly linked to business performance.

Carefully manages regulatory digital risk KPIs with compliance.

Regularly gets customer insights from digital channels based on customer social media voice in our channels.

Gathers information and shares digital campaigns of competitors to the team

Works closely with the growth marketing team in managing comms for paid media campaigns.

Ensures that the website is always up to date in terms of content – product descriptions, new campaigns, SEO blogs etc.

Leads and directs the digital marketing team (content manager, social media managers and multimedia officer)

Constantly reviews existing business processes and develops guidelines and policies, as needed for the team’s common reference

Qualification

• Bachelor’s degree in marketing, management or other similar degree
• At least 7 years of handling digital marketing roles with at least 3 years of experience managing a team
• Very clear understanding of digital marketing principles- social media, website, SEO.
• Strong leadership and people management skills
• Data driven and strategic thinker.
• Executes plans flawlessly, great project management skills.
• Exceptional leadership, organizing, presentation and communication skills
• In-depth knowledge of industry best practices
• Interested? Send us your CV [email hidden — sign in]
• Apply for this position

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Philippines

Unit 605B, 6/F West Wing, The Offices at Estancia, 1605 Meralco Ave, Pasig City

Singapore

175A Bencoolen Street, Burlington Square #05-01, Singapore 189650

India

• DLF IT Park, 1/124 Block 10, 6th Floor, DLF IT SEZ, Mount Poonamalee Road, Nandambakkam Post, Manapakkam, Chennai 600 089, India
• Deposits are insured by PDIC up to ₱1 Million per depositor.
• Tonik Digital Bank, Inc. is regulated by the Bangko Sentral ng Pilipinashttps://www.bsp.gov.ph/.
• © 2020 Tonik Digital Bank, Inc.