
Website Designer
Pavago · Remote, Pakistan
About The Role
Website Designer (WordPress, Webflow, Figma, HTML/CSS & SEO) – Remote
Position Type: Full-Time, Remote
- Working Hours: U.S. Client Business Hours
- Location: Remote — LATAM, South Africa, Philippines & Pakistan Preferred
About the Role
We’re hiring a Website Designer to design, build, and optimize modern, responsive, and conversion-focused websites.
This is not purely a graphic design role. You’ll combine UI/UX design with hands-on website implementation , working across platforms such as WordPress, Webflow, Shopify, and Squarespace .
You’ll own projects from visual concepts and layouts through CMS implementation, responsive testing, SEO optimization, and ongoing improvements.
If you have a strong eye for design, understand how websites drive conversions, and are comfortable with Figma, WordPress/Webflow, HTML, and CSS , this role could be a strong fit.
What You’ll Own
Website Design & UI/UX
- Create wireframes, mockups, and responsive website designs using:
- Figma
- Adobe XD
- Sketch
- Design modern:
- Landing pages
- Marketing websites
- Business websites
- Campaign pages
- Apply strong principles around:
- Visual hierarchy
- Typography
- Spacing
- Navigation
- Usability
- Conversion-focused design
- Maintain consistency with established brand guidelines and design systems.
CMS Development & Website Builds
- Build and customize websites using:
- WordPress
- Webflow
- Shopify
- Squarespace
- Customize themes, templates, and layouts.
- Use HTML and CSS for custom implementations and styling.
- Apply light JavaScript customization when needed.
- Configure:
- Forms
- Plugins
- Integrations
- Tracking tools
- Website widgets
- Build reusable components and scalable CMS structures.
Website Performance & SEO
- Optimize websites for:
- Page speed
- Mobile responsiveness
- Accessibility
- SEO
- User experience
- Implement on-page SEO fundamentals, including:
- Metadata
- Heading structures
- Image optimization
- Schema basics
- Run performance audits using:
- Google Lighthouse
- PageSpeed Insights
- GTmetrix
- Identify and resolve issues affecting site performance and usability.
Testing, QA & Maintenance
- Test websites across:
- Desktop
- Mobile
- Tablets
- Major browsers
- Troubleshoot:
- Responsive design issues
- Formatting problems
- Plugin conflicts
- CMS issues
- Manage routine website updates and maintenance.
- Ensure websites remain stable, secure, and fully functional.
Marketing & Content Collaboration
- Collaborate with marketing, content, and leadership teams.
- Build landing pages supporting:
- Lead generation
- Marketing campaigns
- Product launches
- Implement stakeholder feedback quickly and accurately.
- Maintain organized design assets and reusable website components.
What Makes You a Strong Fit
- You combine a strong visual design eye with technical website skills .
- You understand both UI/UX and website implementation.
- You can balance aesthetics with performance, SEO, and conversions.
- You are highly detail-oriented and catch visual or responsive inconsistencies.
- You can manage multiple website projects simultaneously.
- You communicate clearly and work effectively with marketing and content teams.
- You can work independently in a remote environment.
Required Experience & Skills
- 2+ years of professional website design experience.
- Strong proficiency with Figma, Adobe XD, or Sketch .
- Hands-on experience with one or more of:
- WordPress
- Webflow
- Shopify
- Squarespace
- Strong HTML and CSS skills.
- Experience building responsive websites.
- Experience optimizing websites for performance and mobile devices.
- Strong understanding of modern website UI/UX principles .
- Strong attention to detail and quality assurance.
Preferred Experience
- Shopify or WooCommerce experience.
- Basic JavaScript/front-end development knowledge.
- Familiarity with:
- Google Analytics
- Google Tag Manager
- SEO tools
- Experience with SaaS, agencies, or e-commerce brands.
- Landing page and conversion optimization experience.
- Understanding of SEO-friendly website architecture.
What a Typical Day Looks Like
Your day may include
- Designing a new landing page in Figma.
- Building approved designs in WordPress or Webflow.
- Customizing layouts using HTML and CSS.
- Optimizing website speed and mobile responsiveness.
- Running Lighthouse or PageSpeed audits.
- Testing pages across browsers and devices.
- Implementing stakeholder revisions.
- Supporting marketing campaigns with new website pages.
- Troubleshooting CMS or formatting issues.
In short: you design and build visually polished, responsive, fast, and conversion-focused websites that support both user experience and business growth.
Key Metrics for Success
- Website projects and updates delivered on time.
- Strong mobile responsiveness across devices.
- Improved Lighthouse and website performance scores.
- Fast page-load performance.
- Reduced website errors and formatting issues.
- Positive stakeholder feedback on design and usability.
- Improvements in SEO and conversion performance.
Interview Process
- Initial Phone Screen
- Video Interview with Pavago Recruiter
- Portfolio Review & Practical Assessment
- Client Interview
- Offer & Background Verification
Apply Now
If you’re a Website Designer who can both design and build , have hands-on experience with Figma, WordPress/Webflow, HTML/CSS , and care about creating fast, responsive, conversion-focused websites, we’d love to hear from you.
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