About The Role

The Salesforce CRM Administrator supports the CRM Manager and key business units by serving as the subject matter expert for Salesforce. This role is responsible for configuring, customizing, and optimizing Salesforce to support business objectives, improve processes, and enhance user adoption. The Administrator manages data integrity, reporting, workflow automation, and system enhancements while collaborating with Sales, Service, Marketing, and Support teams. This position leads Salesforce projects, gathers business requirements, develops scalable solutions using tools such as Flow, and oversees system maintenance, change management, and deployments to ensure Salesforce remains the trusted source for customer and sales data.

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