Field Marketing Manager - BeNeLux

Position Overview

This is a vacancy for a hybrid or on-site role at our Office in Amsterdam. We encourage applications from all qualified candidates, regardless of gender identity. As a guideline, you will be on-site in Amsterdam 2-3 days per week for close collaboration and alignment. The remaining days can be worked remotely.

As Field Marketing Manager BeNeLux you will own regional marketing for a new territory and build the pipeline that turns awareness into revenue. You will run local campaigns, host Lobster-owned events, represent the company at trade shows, and develop joint activities with regional partners. This is a hands-on, build-it-yourself role for someone who wants to shape a market rather than maintain one. You will report to the Head of Field Marketing.

Ready to make an impact?

You’ll get to take ownership of

• Plan and execute local marketing campaigns tailored to the BeNeLux market (Netherlands, Belgium, Luxembourg).
• Conceive and run Lobster-owned events that generate qualified pipeline.
• Represent Lobster at regional trade shows and industry events.
• Build and manage co-marketing programs with channel and technology partners.
• Work closely with sales to align campaigns with pipeline targets and follow-up.
• Track and report on campaign performance, adjusting tactics based on results.
• Act as the on-the-ground marketing voice for Benelux within the wider Lobster marketing team.

We’d love to meet someone with

• At least five years of B2B marketing experience, ideally in software or technology.
• A track record of planning and running campaigns and events that generate pipeline.
• An entrepreneurial mindset.
• High energy and a self-starter attitude, with willingness to travel across Benelux for events and partner meetings.
• Ambition to grow into a leadership role, with the aspiration to build and lead the Benelux marketing team as it grows.
• Fluency in English. Dutch and/or French are a plus given the region.
• Willingness to travel within the BeNeLux, UK, and Nordics regions.

You can look forward to

• A modern, spacious office in Amsterdam
• A personal learning and development budget
• 30 vacation days per year
• Up to 20 days of remote work per year from any EU country
• Opportunity to work flexibly from home
• If you’re excited about this role but don’t meet every qualification, we encourage you to apply!
• Lobster is an equal opportunity employer. We are committed to fostering a diverse and inclusive environment where empathy and respect guide our interactions.