Marketing Manager

About this Position At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow. This position is with our Adhesive Technologies business unit – where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings. Dare to learn new skills, advance in your career and make an impact at Henkel. What you´ll do Implements BU/SBU market and product line strategies to achieve BU/SBU financial goals Implements global roll-out of new products and programs including communication campaign and eBusiness strategy Supports global SBU strategies ensures alignment with global BU strategy coordinates cross-SBU guardrails on marketing, pricing Delivers customer penetration strategies and develops business models and tactics globally Acts as the first point of contact for and steers the category / brand teams on the global / regional level Co-creates and supervises digital, social media and e-commerce communication of brands in collaboration with Digital Marketing priorities Prepares presentations, innovation packages and documents for external activation with partners and customers Contributes to global advertising campaigns - from agency briefing over production preparation to TV spots and digital videos Coordinates local/regional promotional events like tradeshows, webinars, campaigns and ensuring end to end delivery from design to execution to completion, including lead sourcing