(Senior) Product Manager (hybrid) (f/m/x) | Fissler GmbH

Strategic product category development: Define and implement the strategy for our product categories and ensure that it is aligned with company objectives and market requirements. Product life cycle management: Take responsibility for the entire product life cycle — from ideation to market launch and the continuous further development of the products. Adapting the product portfolio: Respond to changing market needs and ensure the continuous adjustment and optimization of the product range in line with the company strategy. Product innovations and ideas: Develop new product ideas and innovations that excite the market and secure our long-term success. Price positioning: Shape and define the pricing strategy for the product portfolio and ensure a competitive market position. In doing so, contribute to global sales and budget planning. Market analysis: Conduct in-depth market analyses as well as competitive and consumer behavior analyses, both qualitative and quantitative, and derive recommendations for action for your product portfolio. Collaboration with internal and external departments : Work closely with all relevant internal departments such as Purchasing, R D, Quality, Production, Marketing and Sales, and coordinate with external partners. Trend research and strategic contribution: Monitor relevant market trends and actively contribute ideas and proposals for the company’s future strategy.