Pricing & Power Lead

Job Family Group

Sales Group

Job Description

bp pulse is scaling a world-class EV charging network. The Pricing & Power Lead, within the Pulse UK Network Commercial team, ensures pricing and power strategies convert demand into profitable charging sessions.

This role is the UK commercial owner of pricing management and governance, and the authority on power and pricing-related value drivers for bp pulse UK. You will provide commercial recommendations and guardrails to optimise value delivery.

The role requires strong financial and commercial judgement, with accountability for translating complex market, cost, and demand dynamics into clear pricing and value decisions.

Job Responsibilities

• Lead the development and execution of pricing strategies across all customer channels, ensuring alignment with the overall marketing strategy and business objectives.
• Own pricing governance and decision frameworks, and oversee pricing and discount changes, including end-to-end process enhancement.
• Drive UGM optimisation across all routes to market, including payment terminal, eMSP, partner pricing and roaming, ensuring pricing structures are commercially sound. Work closely with Commercial teams to support alignment and growth across B2B and fleet channels.
• Own commercial requirements and prioritisation for new pricing capabilities, such as site-level and time-of-use pricing, partnering with Product and Technology on process design, delivery and ongoing enhancement.
• Support the overall Network GFO process including shaping pricing and cost inputs, ensuring both pricing and power cost assumptions are reflected accurately in forecasting.
• Maintain competitor intelligence, including competitor price scans, roaming terms and subscription offers, and own and develop pricing dashboards, translating insights into actionable leadership updates.
• Work in close partnership with the bp power procurement team to align power sourcing strategies with pricing strategies and capabilities, maximising margin opportunities.
• Act as the UK commercial authority on non-commodity costs, pre-empting changes and working cross-functionally with procurement and build teams on initiatives to reduce power-related costs, such as power reduction or battery storage projects.

Job Qualifications

• Related years of experience in finance, pricing or a role with commercial accountability.
• Strong understanding of energy pricing and power cost drivers, or demonstrated ability to develop insight into complex cost markets.
• Advanced analytical capability, with the ability to translate data into insights that inform value decisions.
• In-depth understanding of customer and competitor dynamics, market trends and sector-specific pricing challenges.
• Expertise in integrated pricing methodologies and frameworks.
• Excellent communication and influencing skills, with the ability to achieve internal alignment across diverse teams.
• Contract literacy, including pricing clauses and roaming terms, with a strong governance mindset.

Desirable experience

• Experience in the energy industry.
• Exposure to roaming and partnership constructs in the EV industry.

Why join us?

At bp, we support our people to grow in a diverse and exciting environment. We believe that our team is strengthened by diversity.

There are many aspects of our employees’ lives that are meaningful, so we offer benefits to enable your work to fit with your life. These benefits can include flexible working options, a generous paid parental leave policy, excellent retirement benefits, among others!

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Reinvent your career as you help our business meet the challenges of the future. Apply now!

Travel Requirement

Up to 10% travel should be expected with this role

Relocation Assistance

This role is not eligible for relocation

Remote Type

This position is a hybrid of office/remote working

Skills

Business Analysis, customer and competitor understanding, Customer Profitability, Customer promise execution, Customer Service Design, Delivers an effortless customer experience, Digital Fluency, Integrated pricing, Internal alignment, market, Marketing strategy and programmes, Measuring and Verification for Carbon Storage, Monitoring, Negotiating value, Offer and product knowledge, Operational pricing, Pricing Management, Sector, Translating strategy into plans, Using insights dashboards .


 ​

Legal Disclaimer

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us .

If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.