E-commerce & Digital Marketing Intern

✨ Join our Dream Team at O My Bag! ✨

At O My Bag, we believe that strong e-commerce performance comes from the perfect alignment between product, operations, and marketing. As a growing, purpose-driven fashion brand, we're looking for an E-commerce & Digital Marketing Intern who is eager to learn, loves working hands-on and wants to gain broad experience across webshop management, CRM, digital marketing and circular fashion.

In this internship, you'll get a behind-the-scenes look at how a global fashion brand operates online. From supporting webshop management and CRM campaigns to helping optimize our circular Second Chances programme, you'll gain hands-on experience across multiple areas of digital commerce and marketing.

You'll work closely with our E-commerce, CRM, and Digital Marketing team, supporting day-to-day execution while learning how different disciplines come together to create a seamless customer journey and drive online growth.

What You’ll Be Doing

Website & E-commerce Operations

• Support webshop operations and help ensure an excellent online customer experience.
• Support our E-commerce Specialist in the day-to-day operations of our Second Chances programme.
• Assist with product intake, quality checks, photography, and product listings for pre-loved items.
• Help prepare Second Chances orders for shipment and ensure product information is accurate and up to date.
• Contribute to maintaining a smooth customer experience across our circular resale offering.
• Support webshop updates and product creation in Shopify.
• Assist with website copywriting, translations, and content updates.
• Monitor stock levels, redirects, and order handling.
• Build website pages and blogs based on marketing input.

CRM & Email Marketing

• Support the execution of email campaigns, including newsletters, launches, and promotions.
• Assist with managing and updating automated email flows, such as welcome, post-purchase, abandoned cart, and loyalty flows.
• Help create and update email content, including copy, imagery, and links.
• Support audience segmentation and targeting.
• Test emails before send-out and help monitor campaign performance.
• Ensure website content and product availability align with active campaigns.

Paid Marketing Support

• Support the execution of paid campaigns across channels such as Meta and Google.
• Assist in preparing product selections for campaigns.
• Help ensure webshop readiness for paid traffic, including landing pages, product pages, and redirects.
• Coordinate imagery, copy, and URLs with the Marketing team.
• Monitor stock availability to avoid promoting out-of-stock products.
• Share webshop insights that support campaign optimization.

What You’ll Be Doing

During your internship, you'll gain hands-on experience in

• E-commerce operations and webshop management
• Shopify product and content management
• CRM and email marketing
• Paid marketing campaign support
• Digital merchandising and customer journeys
• Circular fashion and resale operations
• Working within an international purpose-driven fashion brand

You'll work closely with specialists across E-commerce, CRM, and Digital Marketing, giving you a broad understanding of how different disciplines work together to drive online growth.