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Study Hall Rooftop Lounge Sales & Marketing Manager
Pyramid Downtown Berkeley Management LP · Residence Inn Berkeley, United States
About The Role
Wedding Sales & Revenue Generation (Primary Focus)
Drive wedding-related event sales for
- Study Hall Rooftop Lounge ( welcome receptions, rehearsal dinners, after-parties, rooftop buyouts )
- Residence Inn Berkeley function space ( bridal showers, farewell brunches, indoor wedding events )
Primary wedding event focus includes
- Engagement parties
- Bridal and wedding showers
- Rehearsal dinners
- Welcome receptions
- Farewell brunches
- After-parties
- Wedding weekend events tied to hotel room blocks
Responsibilities include
- Proactively selling and closing wedding business through outbound prospecting, referrals, planners, venues, and partnerships
- Managing a consistent and accurate wedding sales pipeline using CRM systems
- Conducting personalized site tours highlighting rooftop ambiance, guest experience, and wedding-friendly layouts
- Creating customized proposals and packages aligned with wedding budgets, minimum spend requirements, and profitability targets
- Negotiating contracts, deposits, billing terms, and payment schedules
- Driving incremental revenue through bundled offerings (rooftop + function space, room blocks, F&B enhancements)
Meet or exceed assigned goals for wedding bookings, food & beverage revenue, buyouts, and room nights tied to wedding events.
Wedding Event Planning Support & Execution
- Serve as the primary point of contact for wedding clients from inquiry through post-event follow-up
- Prepare and distribute accurate event documentation (BEOs, timelines, floor plans)
- Partner closely with Culinary, Banquets, Front Office, and Hotel Leadership to ensure seamless execution
- Support service recovery and guest concerns in alignment with Pyramid Global Hospitality standards
Wedding-Focused Social Media Activation
- Collaborate with Sparkle Digital Marketing to promote Study Hall as a wedding destination
- Support wedding-focused campaigns with content, messaging, CTAs, and on-site visuals
- Convert social media inquiries and DMs into qualified wedding leads and bookings
- Participate in styled shoots, influencer collaborations, and wedding content days
- Ensure guest consent, brand standards, and compliance for all posted content
Wedding Partnerships & Programming
Develop partnerships with
- Wedding planners and coordinators
- Preferred vendors (florals, photography, rentals, entertainment)
- Wedding venues and referral partners
Collaborate with the Chef and Culinary Team to design
- Wedding reception menus
- Welcome reception packages
- Rooftop brunch and farewell experiences
Recommend and promote signature wedding offerings such as
- “Wedding Weekend Rooftop Welcome”
- “After-Party Buyout Experience”
- “Farewell Brunch Packages”
Perform other duties as required by your leader
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