Life Scientist (m/w/d) (Biologe/Biologin)

• Marketing Manager (m/w/d) Marketing Strategy & Planning
• Contribute to the development and execution of the regional and global marketing plan in alignment with portfolio strategies
• Support pricing, positioning, and segmentation strategies to enable sales growth and portfolio competitiveness
• Track and report on marketing performance, campaign effectiveness, and key business KPIs

Market, Customer & Competitive Insights

• Analyze market trends, customer needs, and competitive dynamics to support informed marketing decisions
• Maintain market intelligence and share insights with internal stakeholders
• Support tender activities and strategic initiatives in collaboration with service teams Communication & Digital Marketing
• Support internal and external communication initiatives, including campaigns and content development
• Actively contribute to digital and social media marketing initiatives (LinkedIn and Instagram), ensuring alignment with Microcoat policies and regional strategy

Operational Excellence

• Ensure timely execution of marketing activities with strong attention to detail and compliance
• Lead generationand acquisition of new clients in the pharmaceutical and healthcare industries, and marketing of our CRO services
• Participation in sales presentations, trade shows, conferences, and sponsor meetings
• Bachelor’s degree in Life Sciences, Biomedical Engineering, Business, Marketing, or a related field
• Experience in marketing and/or sales within the diagnostics, medical device industry or CRO business
• Mandatory: Experience in an Immunoassay environment within the Diagnostics market
• Strong analytical, organizational, and project management skills
• Fluent in English (written and spoken) - mandatory Additional languages are a strong advantage
• The Marketing Manager supports the growth of our service portfolio across the global markets.