Paid Media & Creative Strategist

You've spent the last few years getting really good at paid media. You know Meta inside out. You've scaled campaigns, managed real budgets, made the calls. But somewhere along the way you also developed a feel for creative — what makes a hook land, why one concept outperforms another, how to brief something better rather than just spend more.

Most places don't quite know what to do with that combination. We built a role around it.

What you'll own

• Meta paid acquisition — end-to-end. Campaign architecture, audience strategy, creative testing, scaling decisions. This is your engine to run.
• Google Ads — Search, Performance Max, and YouTube. You'll own the strategy and optimise toward business outcomes, not just channel metrics.
• Creative strategy — You'll identify winning hooks and angles, brief designers and video editors, and build a testing framework so we're always learning. You're directing the creative, not making it.
• Performance insight — You'll translate data into creative hypotheses and creative results into budget decisions. The loop between numbers and ideas runs through you.