Senior Digital Strategist

What We’re Looking For

• A visionary digital strategist passionate about the evolving landscape of social media and creative expression.
• An individual driven by the belief that social media is central to modern communication and commerce, particularly on platforms like YouTube, Instagram & TikTok.
• A professional eager to merge traditional brand planning with modern social principles while emphasizing social intelligence to shape innovative marketing.

Responsibilities Overview

1.Strategic Development

• Design modern social strategies for global clients, balancing creative innovation with measurable outcomes.
• Collaborate seamlessly with internal planning teams and external agency partners.

2.Social-Centric Consulting

• Lead in developing channel and content strategies that integrate with broader digital plans.
• Build actionable audience personas for social activation.

3.Creative Direction & Innovation

• Craft clear, single-minded creative briefs and social journey maps to inspire creative teams.
• Remain immersed in cultural and social trends to ensure strategies and creative outputs are forward-thinking.

4.Implementation & Measurement

• Provide expertise in social communication best practices , ensuring work effectiveness through appropriate measurement tools .

1. Mentorship & Team Development:

• Manage and mentor junior strategists and interns, tracking their performance and helping them achieve their potential.