Product Director of MarTech

We are toogeza, a Ukrainian recruiting company that is focused on hiring talents and building teams for tech startups worldwide. People make a difference in the big game, and we may help to find the right ones.

Currently, we are looking for an experienced Product Director to join one of toogeza’s clients.

Responsibilities

• Lead the MarTech strategy, focusing on UA technologies, CRM, and data science
• models to enable growth (pLTV, churn model, next best action).
• Develop, implement, and oversee comprehensive tooling for growth marketing
• campaigns within the app environment.
• Work closely with the Product and Engineering teams to drive app-based initiatives.
• Evaluate ROI and KPIs to measure the success of MarTech and growth marketing
• initiatives.
• Lead a cross-functional team in implementing best practices for UA and in-app
• marketing.
• Ensure alignment with overall company goals and objectives.
• Report to C-level executives on MarTech strategies and performance metrics.
• Together with engineering leadership, oversee the management of vendor relationships and marketing technology stacks.
• Support 3-4 teams with vision and strategy.

Qualifications

• Minimum of 8 years experience in marketing technology roles.
• Proven track record working with user acquisition and in-app growth marketing
• technologies.
• Strong knowledge of UA/growth marketing technologies, including CRM, tracking
• and analytics tools.
• Exceptional leadership skills and experience in managing a cross-functional team.
• Excellent communication skills, both written and verbal.
• Highly analytical and data-driven mindset.
• Previous experience in marketing and analytics is a plus.

• What’s next?
• If this role sounds like a fit — we’d love to hear from you! Just send over your CV and anything else you’d like us to consider.
• We’ll review everything within five working days, and if your background matches what we’re looking for, we’ll get in touch to set up a call and get to know each other better.