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Website Designer

Pavago · Remote, Pakistan

Marketing / Business DevelopmentEntry LevelRemoteQuick applyfull-time6 days ago

About The Role

Website Designer

Position Type: Full-Time, Remote

Working Hours: U.S. Client Business Hours

Location: Remote (LATAM, South Africa, Philippines, Pakistan Preferred)

About the Role

We’re hiring a creative and technically capable Website Designer to build modern, responsive, and conversion-focused websites across multiple CMS platforms.

This role combines visual design, front-end implementation, and website optimization. You’ll be responsible for designing layouts, building pages inside platforms like WordPress and Webflow, customizing websites with HTML/CSS, and ensuring websites are optimized for performance, SEO, responsiveness, and user experience.

This is not purely a graphic design role — we’re looking for someone who can both design and implement websites while balancing aesthetics, usability, and technical performance.

The ideal candidate has a strong eye for design, understands website conversion principles, and is comfortable working independently across multiple website projects in a fast-paced remote environment.

What You’ll Own

Website Design & UI Layouts

  • Create wireframes, mockups, and responsive website designs using Figma, Adobe XD, or Sketch
  • Design modern landing pages, marketing sites, and website layouts aligned with brand identity
  • Translate visual concepts into clean, user-friendly website experiences
  • Ensure consistency in typography, spacing, visual hierarchy, and design systems

CMS Development & Website Builds

  • Build and customize websites on WordPress, Webflow, Shopify, or Squarespace
  • Customize templates, themes, and layouts using HTML, CSS, and light JavaScript
  • Configure plugins, integrations, forms, tracking tools, and widgets
  • Maintain organized website structures and scalable CMS implementations

Website Optimization & SEO

  • Optimize websites for mobile responsiveness, accessibility, and fast loading speeds
  • Implement SEO best practices including metadata, image optimization, heading structures, and schema basics
  • Run speed and performance audits using Lighthouse, GTmetrix, or Google PageSpeed Insights
  • Improve website usability and conversion-focused user experiences

Testing, QA & Maintenance

  • Test websites across devices, browsers, and screen sizes
  • Troubleshoot formatting issues, plugin conflicts, and responsiveness problems
  • Maintain website updates, backups, and general platform maintenance
  • Ensure websites remain secure, stable, and fully functional

Collaboration & Content Coordination

  • Work closely with marketing, content, and leadership teams on website updates and campaigns
  • Incorporate feedback efficiently while maintaining design quality and consistency
  • Support landing page creation for marketing campaigns and lead generation initiatives
  • Organize and maintain design assets and reusable website components

What Makes You a Great Fit

  • Strong design eye combined with technical website implementation skills
  • Comfortable balancing aesthetics, performance, SEO, and usability
  • Organized and detail-oriented with strong QA discipline
  • Proactive and capable of managing multiple projects simultaneously
  • Strong communicator who collaborates effectively with marketing and content teams
  • Comfortable working independently in a remote environment

Required Experience & Skills

  • 2+ years of professional website design experience
  • Proficiency with Figma, Adobe XD, or Sketch
  • Experience building websites on WordPress, Webflow, Shopify, or Squarespace
  • Strong HTML and CSS skills
  • Experience optimizing websites for mobile responsiveness and performance
  • Strong understanding of modern website UI/UX principles

Preferred Experience

  • Experience with Shopify or WooCommerce e-commerce websites
  • Basic JavaScript or front-end development knowledge
  • Familiarity with Google Analytics, Tag Manager, and SEO tools
  • Experience working with SaaS companies, agencies, or e-commerce brands
  • Understanding of landing page optimization and conversion-focused design

What a Typical Day Looks Like

A Website Designer’s day revolves around designing, building, and optimizing websites that support business growth and user experience. You will:

  • Design website layouts and landing pages in Figma or similar tools
  • Build and customize pages inside CMS platforms
  • Optimize site speed, responsiveness, and SEO performance
  • Test websites across browsers and mobile devices
  • Implement revisions and improvements based on stakeholder feedback
  • Support marketing campaigns with website and landing page updates

In short: you create visually engaging, responsive, and high-performing websites that improve user experience, support marketing goals, and strengthen brand presence.

Key Metrics for Success (KPIs)

  • On-time delivery of website projects and updates
  • Website load speeds optimized below target thresholds
  • Mobile responsiveness and Lighthouse performance scores
  • Positive stakeholder feedback on design and usability
  • Reduced website errors and formatting issues
  • SEO and conversion performance improvements

Interview Process

  • Initial Phone Screen
  • Video Interview with Pavago Recruiter
  • Portfolio Review & Practical Assessment
  • Client Interview
  • Offer & Background Verification

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