Commercial Activities Leader, IKEA Thailand

• Your assignment
• You lead the planning, optimisation and execution of commercial activities that make IKEA highly relevant, visible and compelling to customers.

• Drive and optimise the commercial calendar to maximise store and online visitation
• Lead the development of campaigns, events and activities that convert attention into traffic and sales
• Identify and unlock commercial opportunities based on customer insights, market trends and performance data
• Work closely with Marketing and Sales teams to activate promotional plans consistently across all channels
• Translate business priorities into clear, actionable campaigns with strong customer appeal
• Analyse campaign performance, identify key learnings and continuously improve future activities
• Follow up on KPIs including visitation, conversion and sales steering, ensuring strong ROI
• Ensure campaigns are well-coordinated, timely and commercially effective across stores and digital touchpoints
• Contribute to a seamless and inspiring customer journey across channels

• Your profile
• You are a commercially driven marketer with a strong sense of ownership, able to turn insights into actions that deliver results.

• Strong commercial mindset with experience in campaign optimization and activity planning
• Proven ability to drive traffic, sales and customer engagement through campaigns and promotions
• Highly analytical, with the ability to translate performance data into clear actions
• Strong collaboration skills, able to work cross-functionally with Marketing, Sales and other teams
• Experience in managing promotional campaigns or commercial calendars
• Customer-focused, with a good understanding of consumer behavior and market dynamics
• Structured and hands-on, with excellent planning and execution capability
• A strong communicator who can influence and align stakeholders
• Passionate about home furnishing and creating meaningful customer experiences

Please apply by 3rd July 2026