Marketing Coordinator

Marketing Coordinator (Salesforce, CRM, Marketing Ops, Lead Generation – Remote, CST Hours)

About the Role

• We’re hiring a Marketing Coordinator to support marketing operations, CRM management, and campaign execution .
• This is a process-driven, execution-heavy role where you’ll manage data integrity, build prospect lists, and ensure marketing systems run clean and efficiently.
• You’ll work directly with the VP of Marketing , helping create better visibility, stronger systems, and smoother campaign execution .

Responsibilities

CRM & Data Management

• Maintain CRM hygiene and data accuracy in Salesforce
• Manage database structure and ensure proper segmentation readiness
• Audit and clean marketing data regularly

Lead Generation & List Building

• Build and audit prospect lists using:
• ZoomInfo
• Similar prospecting tools
• Ensure lists are accurate, targeted, and ready for campaigns

Campaign Execution & Support

• Execute compliant mass email campaigns
• Support campaign infrastructure and tracking
• Assist with email drafts, publishing, and templates (Canva)

SEO & Website Support

• Conduct basic website audits
• Support SEO-driven updates and content improvements

Reporting & Tracking

• Build campaign tracking frameworks
• Maintain visibility into:
• Campaign performance
• Lead data
• Marketing metrics

Process Documentation & Optimization

• Document marketing workflows and SOPs
• Standardize processes for consistency and scalability
• Identify inefficiencies and suggest improvements

Competitive & Market Tracking

• Maintain competitor tracking databases
• Support marketing insights and research

Requirements

• Hands-on experience with:
• Salesforce (data management, segmentation, reporting)
• Experience with marketing automation tools:
• Pardot / Account Engagement / HubSpot (or similar)
• Experience using:
• ZoomInfo or similar prospecting tools
• Strong proficiency in:
• Google Sheets / Excel
• Experience maintaining CRM hygiene and marketing databases
• Strong attention to detail and process-driven mindset
• Ability to follow and document structured workflows
• Comfortable working remote during CST hours

Nice to Have

• Experience supporting U.S.-based companies
• Basic understanding of SEO and website optimization
• Experience with CMS platforms
• Experience drafting marketing emails or content support
• Familiarity with Canva or light design tools

Tools & Tech

• Salesforce
• Pardot / HubSpot / Marketing automation tools
• ZoomInfo
• Google Sheets / Excel
• Canva

Why Join

• Work directly with marketing leadership (VP level)
• Play a key role in building scalable marketing systems
• Gain exposure to CRM, automation, and campaign operations
• Opportunity to grow into Marketing Operations or Growth roles
• Fully remote role with structured workflows

What Success Looks Like

30 Days

• Understand systems and improve data cleanliness
• Execute routine tasks with minimal supervision

60 Days

• Start improving workflows and owning execution
• Contribute to campaign efficiency and reporting

90 Days

• Marketing operations are organized, predictable, and efficient
• You proactively identify gaps and improve processes

6 Months

• Become the operational backbone of marketing
• Systems run smoothly with clear visibility for leadership
• Contribute to content execution and workflow optimization

Apply Now

• If you’re a Marketing Coordinator who thrives on systems, data accuracy, and execution , we’d love to hear from you.
• Apply now and help build efficient, scalable marketing operations.