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SEO Specialist

Pavago · Remote, South Africa

Marketing / Business DevelopmentEntry LevelRemoteQuick applyfull-time9 days ago

About The Role

SEO Specialist (Technical SEO, Keyword Research, Google Analytics, Ahrefs, SEMrush) – Remote | U.S. Hours

Position Type: Full-Time, Remote

Working Hours: U.S. business hours (flexible for audits, reporting, and campaign deadlines)

About the Role

We’re hiring an SEO Specialist to drive organic growth, search rankings, and inbound traffic across high-impact websites.

This is a hands-on, execution-focused role where you’ll own

  • Technical SEO performance
  • Keyword strategy and content optimization
  • Site health and crawlability
  • Organic traffic and ranking growth

If you’re experienced with SEMrush, Ahrefs, Google Analytics, and technical SEO audits , and you enjoy turning data into measurable growth , this role is for you.

What You’ll Do

Keyword Research & SEO Strategy

  • Conduct in-depth keyword research using:
  • SEMrush, Ahrefs, Google Keyword Planner
  • Map keywords to:
  • Search intent
  • Funnel stages
  • Build content strategies aligned with organic growth goals
  • Identify ranking opportunities and content gaps

On-Page SEO Optimization

  • Optimize:
  • Meta titles & descriptions
  • Headings (H1–H3)
  • Internal linking
  • URL structure
  • Implement schema markup (structured data)
  • Ensure content is:
  • SEO-friendly
  • High-quality and readable
  • Perform content audits and recommend improvements

Technical SEO

  • Run audits using:
  • Screaming Frog, Sitebulb, SEMrush
  • Identify and fix:
  • Crawl errors
  • Indexing issues
  • Broken links
  • Duplicate content
  • Improve:
  • Core Web Vitals
  • Page speed
  • Mobile performance
  • Manage:
  • XML sitemaps
  • robots.txt
  • Canonical tags

Off-Page SEO & Link Building

  • Develop ethical link-building strategies:
  • Guest posting
  • PR outreach
  • Partnerships
  • Monitor backlink profiles
  • Identify and disavow toxic links

Analytics & Reporting

  • Track:
  • Keyword rankings
  • Organic traffic
  • Conversions
  • Use:
  • Google Analytics
  • Google Search Console
  • Build dashboards in:
  • Looker Studio, Power BI, or similar tools
  • Deliver weekly/monthly reports with clear insights

Collaboration

  • Work closely with:
  • Content writers
  • Developers
  • Marketing teams
  • Provide SEO input for:
  • Website redesigns
  • Migrations
  • New launches

What Makes You a Great Fit

  • Strong balance of technical SEO + content strategy
  • Data-driven with ability to turn insights into action
  • Proactive and up-to-date with algorithm changes
  • Strong communicator across technical and non-technical teams
  • Detail-oriented with strong execution discipline

Requirements

  • 2+ years of SEO experience
  • Proficiency with:
  • SEMrush, Ahrefs, Screaming Frog
  • Google Analytics, Search Console
  • Strong understanding of:
  • On-page SEO
  • Technical SEO
  • Off-page SEO
  • Experience with CMS platforms:
  • WordPress, Webflow, Shopify

Nice to Have

  • Experience ranking for competitive keywords
  • Knowledge of:
  • Schema markup / structured data
  • Advanced technical SEO audits
  • Experience with:
  • International SEO / multi-language sites
  • Background in SaaS, e-commerce, or content-driven businesses

Tools & Tech

  • SEMrush / Ahrefs
  • Google Analytics / Search Console
  • Screaming Frog / Sitebulb
  • Looker Studio / Power BI
  • CMS platforms (WordPress, Webflow, Shopify)

What Success Looks Like

  • Growth in organic traffic and impressions
  • Improved keyword rankings (Top 3 / Page 1)
  • Increased organic conversion rates
  • Reduced technical SEO issues
  • Strong ROI from SEO initiatives

Interview Process

  • Initial Phone Screen
  • Video Interview with Pavago Recruiter
  • Practical Task (SEO audit or strategy exercise)
  • Client Interview
  • Offer & Background Verification

Apply Now

  • If you’re an SEO Specialist who thrives on rankings, traffic growth, and technical optimization , we’d love to hear from you.
  • Apply now and help scale organic growth through high-impact SEO strategies.

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