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Digital Marketing Associate - Nhân viên Tiếp thị số

Lalamove · Ho Chi Minh City

Digital MarketingJunior LevelQuick applyFull-time1 day ago

About The Role

We are seeking a data-driven Digital Marketing Associate to scale our acquisition and retention. In this role, you will execute multi-channel paid campaigns, manage performance budgets, and turn analytics into growth actions. If you have 2+ years of digital marketing experience, strong analytical skills, and fluent English, join us!

What you’ll do

  • Plan, manage, and optimize campaigns across multiple digital channels, including social media, paid advertising, affiliate marketing, and programmatic advertising.
  • Drive user/driver acquisition, conversion, engagement, and retention through data-driven marketing initiatives.
  • Monitor campaign performance, analyse data and audience insights, and provide actionable recommendations to achieve business goals
  • Collaborate closely with creative and design teams to develop content, landing pages, and campaign assets that enhance user/driver experience and conversion rates.
  • Communicate and coordinate effectively with internal teams, external partners, and stakeholders to ensure smooth campaign execution.
  • Manage campaign budgets and monitor spending to maximize efficiency and performance.
  • Prepare regular reports on campaign performance, marketing insights, and growth opportunities.
  • Conduct market research and stay updated on target audiences, competitors, industry trends, emerging technologies, and digital marketing best practices to identify growth opportunities and maintain market competitiveness.
  • Execute acquisition marketing initiatives, including coupon and promotional campaigns, to encourage users to place their first order.
  • Support other tasks assigned by the line manager related to user and driver acquisition activities.

What you’ll need

  • Bachelor’s degree in Marketing, Business, or related fields.
  • 2+ years of demonstrable experience in digital marketing, performance marketing, or social media marketing.
  • Hands-on experience with Meta Ads, Google Ads, TikTok Ads, affiliate platforms, or programmatic advertising.
  • Strong analytical, reporting, and problem-solving skills.
  • Strong interpersonal, verbal and written communication skills in both English and Vietnamese.
  • Experience in a performance marketing agency is a plus.

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