Social Media Associate

• What you’ll do
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Content Ideation and Strategy

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• Research and identify trending topics, formats, and content opportunities to maximize content performance
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• Working together with creative team to develop creative content align with brand guidelines and marketing plan
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• Translate insights into powerful creative content by developing monthly and weekly content plan
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End-to-End Content Creation

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• Plan, shoot, and edit content video independently to produce content across platform
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• Connect and coordinate with influencer or partners for collaboration content
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Social Media Optimization

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• Schedule and publish content in social media
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• Write engaging captions, hooks, and call to action
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• Optimize content using hashtag, momentum/timing, brand engagement, and platform best practices
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Social Media Performance Tracking and Iteration

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• Monitor key metrics (views, engagement, shares, followers growth)
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• Analyze what works and iterate quickly
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• Conduct A/B testing to find the best performing content format
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Community and Trend Engagement

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• Stay updated with trends and algorithm changes
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• Monitor brand sentiment in social media using social media monitoring tools
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• Engage with audience comments and messages when needed
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• Identify opportunities to participate in viral conversations
• What we seek
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• Proven experience creating high performing social media content
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• Strong short video production skills
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• Deep understanding of social media algorithms and trends especially for short video platforms
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• Ability to work independently and manage multiple content simultaneously
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• Data driven mindset with ability to analyze and interpret data
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• Passionate for social media - staying on top of the latest trends
• What you’ll need
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• Bachelor degree with 2 years of experience growing social media accounts organically.
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• Creative, fast-moving, and highly adaptable to trends
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• Able to use video production and editing software
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• Familiarity with social media analytics and listening tools
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• A fluent English speaker with excellent written skills