Director, Brand Partnerships - Xsolla Advertising & Rewards

Qualifications & Skills

Required

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• 8+ years of experience in business development, partnerships, advertising sales, brand partnerships, retail media, commerce partnerships, or related commercial leadership roles.
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• Proven experience selling to Fortune 1000 brands, agencies, loyalty programs, retail media networks, or consumer marketing organizations.
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• Demonstrated success building a new business line, category, market, or commercial function from 0→1.
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• Track record of structuring and closing complex strategic partnerships.
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• Strong understanding of digital advertising, loyalty, identity, commerce, audience targeting, and measurement ecosystems.
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• Experience bringing emerging products to market and influencing product strategy.
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• Deep understanding of attribution, incrementality, brand lift, and marketing effectiveness measurement.
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• Exceptional communication, negotiation, and executive presentation skills.
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• Ability to operate independently in highly entrepreneurial and ambiguous environments.

Preferred Experience

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• Existing senior relationships across major brands, agencies, loyalty platforms, retail media networks, or consumer technology companies.
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• Experience working within gaming, adtech, martech, fintech, loyalty, retail media, or commerce technology.
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• Experience launching new advertising, loyalty, audience, or identity products.
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• Familiarity with first-party data, customer identity, rewards, and personalization platforms.
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• Experience building and scaling commercial teams and partnership organizations.

What Success Looks Like (First 12 Months)

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• Establish Xsolla's first dedicated brand partnership pipeline.
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• Secure flagship brand, agency, and loyalty partnerships.
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• Create repeatable positioning and commercial packaging for Xsolla's consumer-facing products.
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• Influence the roadmap of next-generation advertising, identity, rewards, and commerce offerings.
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• Develop measurable attribution and brand effectiveness frameworks for partners.
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• Build the foundation for a scalable brand-side revenue organization.