[Software Services] : AVP - Sales

Job Description: Asst. Vice President : Sales

Experience

18+ Years

Location

Noida

Role Type

Full-time | Leadership

1. Role Summary & Key Objectives

The Assistant Vice President – Sales will lead revenue growth for the company’s

web, mobile, and next-generation technology services portfolio

including

cloud-native development, SaaS platforms, AI/ML solutions, DevOps, data engineering, and modern application modernization.

This role combines strategic sales leadership with hands-on enterprise selling. The key objectives are to build a strong pipeline in digital engineering services, acquire high-value clients, expand strategic accounts, and establish the company as a trusted partner for modern technology transformation.

1. Core Responsibilities

Revenue Ownership for Digital Engineering Services

Drive new business and account expansion across web apps, mobile apps, SaaS platforms, cloud, AI/ML, and modern tech stacks.

Enterprise & Mid-Market Client Acquisition

Build relationships with CXOs, CTOs, Product Heads, and Digital Transformation leaders.

Sales Strategy for Modern Tech Offerings

Define go-to-market strategy for emerging technologies such as cloud-native, microservices, data platforms, AI automation, and mobile-first solutions.

Large Deal Closure & Contract Negotiation

Lead complex RFPs, solutioning discussions, pricing models (T&M, fixed, managed services), and commercial negotiations.

Sales Team Leadership & Capability Building

Build and mentor a high-performing sales organization focused on technology consulting and digital solutions.

Pipeline Governance & Forecasting

Own CRM hygiene, pipeline coverage, forecast accuracy, and deal velocity.

Cross-Functional Collaboration

Partner with pre-sales, delivery, product, and marketing teams to craft compelling technical proposals and ensure successful deal onboarding.

1. Must-Have Skills (Technical & Soft Skills)

Technical / Domain Skills

• Strong experience selling
• web development, mobile applications, SaaS platforms, and cloud-based solutions
• .

Solid understanding of modern architectures

• microservices, APIs, cloud (AWS/Azure/GCP), DevOps, CI/CD, data platforms, AI/ML use cases
• .
• Proven track record in
• solution selling and consultative sales for technology services
• .
• Expertise in enterprise sales cycles, RFP handling, and multi-stakeholder negotiations.
• Strong knowledge of pricing models, delivery structures, and margin management for digital projects.

Leadership & Soft Skills

• Executive-level communication and presentation skills.
• Strong relationship-building with technical and business stakeholders.
• Strategic thinker with hands-on execution capability.
• Highly target-driven with strong resilience and ownership.
• Ability to mentor sales leaders and build scalable processes.

1. Good-to-Have Skills

• Experience selling
• AI/ML solutions, data engineering, blockchain, IoT, or platform modernization services
• .
• Exposure to global markets (US, UK, Europe, Middle East, APAC).
• MBA or advanced sales/management qualification.
• Existing network of CTOs, CIOs, and digital leaders.
• Experience working with startup or product-led organizations.

1. Experience Requirements

• 15+ years
• of overall experience in technology sales / business development.
• At least
• 7+ years in senior leadership roles
• managing sales teams and large accounts.
• Strong background in
• digital engineering, IT services, or SaaS-focused organizations
• .
• Proven success closing
• multi-million-dollar deals
• in web, mobile, and modern tech domains.

1. KPIs / Success Metrics

Revenue Growth

Annual and quarterly revenue from web, mobile, and emerging tech services.

New Logo Acquisition

Number and quality of digital transformation clients onboarded.

Pipeline Health

Coverage ratio, deal velocity, and forecast accuracy.

Win Rate

Success rate in competitive technology deals.

Account Expansion

Upsell and cross-sell revenue from modern tech offerings.

Sales Team Productivity

Quota attainment, ramp-up time, retention.

Market Positioning

Growth in strategic accounts within digital engineering domain.