Marketing Executive - Dehradun

Job Title: Marketing Executive

Location

Dehradun, Uttarakhand

Experience

1–4 Years

Employment Type

Full-time

About Toprankers

Toprankers is one of India’s leading education companies, helping students prepare for top exams like CLAT, CAT, IPMAT, Judiciary, CUET, and other career-focused programs through high-impact offline and online learning ecosystems.

Role Overview

• We are looking for a
• highly energetic and execution-oriented Marketing Executive
• to strengthen Toprankers’ on-ground presence in Dehradun. The role focuses on
• school and college outreach, lead generation, local marketing activities, and relationship building
• with educational institutions.
• This is a field-intensive role requiring strong communication skills, ownership mindset, and local area familiarity.

Key Responsibilities

School & College Outreach

• Build and maintain strong relationships with
• schools, colleges, coaching institutes, and education counselors

Conduct regular visits to schools and colleges for

• Seminars, workshops, and career guidance sessions
• Branding activities and student engagement drives
• Coordinate with academic teams for demo classes and counselling sessions

On-Ground Marketing & Lead Generation

Execute local marketing campaigns including

• Flyers, standees, posters, and banner placements
• Event marketing, education fairs, and student meets
• Generate high-quality student leads and ensure timely handover to the counselling team
• Track daily outreach activity and conversions

Brand Visibility & Partnerships

• Identify and activate local partnerships (hostels, libraries, cafes, PGs, bookstores, etc.)
• Ensure Toprankers’ brand presence is strong across key student hotspots in Dehradun
• Represent Toprankers professionally in all external interactions

Reporting & Coordination

• Maintain outreach reports, lead data, and activity trackers
• Coordinate closely with Centre Head, counselling, and central marketing teams
• Provide market insights, competitor activity, and student feedback

Desired Candidate Profile

Experience

1–4 years in field marketing, education sales, or institutional outreach

Mandatory

• Own two-wheeler (bike) with valid license
• Strong local network with
• schools and colleges in Dehradun
• is a big plus
• Excellent communication skills (Hindi required; basic English preferred)
• Comfortable with extensive fieldwork and daily travel
• Highly disciplined, self-driven, and result-oriented

What We Look For

• Strong execution mindset – ability to get things done on ground
• High energy, resilience, and comfort with targets
• Professional conduct and student-first attitude
• Willingness to work weekends during events and peak admission seasons

What We Offer

• Fixed salary + performance-based incentives
• Opportunity to work with a nationally recognised education brand
• High ownership role with direct impact on centre growth
• Learning exposure across marketing, admissions, and student engagement