Graphic Designer

About JETSET Pilates Franchising

At JETSET Pilates Franchising, we are scaling a premium, data-driven franchise platform in the boutique fitness space, built around Modern Pilates studios and a rapidly expanding national footprint. Our business model combines brand-led growth with disciplined financial management, supporting franchise partners through rigorous site economics, unit-level performance analytics, and systemwide forecasting to drive sustainable expansion. We operate in a high-growth, entrepreneurial environment where financial insight directly informs strategic decisions across development pacing, capital allocation, pricing, and margin optimization. The Financial Analyst will play a critical role in transforming operational and financial data into actionable intelligence that guides leadership, supports franchisee success, and underpins our next phase of growth.

Position Overview

The Financial Analyst will own core FP&A execution for JETSET Pilates Franchising, partner closely with Accounting to support strong controllership and accurate financial reporting, and drive actionable insights for leadership and franchise partners. This role sits at the intersection of financial planning, operational performance, and strategic decision-making, translating data into clarity across development pacing, unit economics, and company-wide performance.

Key Responsibilities

Brand & Campaign Design

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• Develop and ideate campaign look and feel, design direction, and cross-channel campaign storytelling in partnership with the Director of Brand Marketing
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• Partner in the conception, implementation, and execution of marketing initiatives, managing production timelines to ensure assets are proofed and delivered on schedule
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• Serve as a keeper of the brand, ensuring visual consistency across all channels, and proactively identifying ways to extend that consistency across network and brand assets

Content & Network Enablement

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• Create content for owned marketing channels (social, email, web, and other brand touchpoints), as well as content designed for distribution across the franchise network
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• Build and maintain a library of Canva templates for franchise network use, enabling studio partners to execute on-brand marketing materials independently
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• Design executive-level deck templates for leadership and franchise-facing presentations

Franchise Development Creative

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• Design paid advertising creative, flyers, one-pagers, and display ads to support the Franchise Development team's lead-generation and prospecting efforts
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• Partner with Franchise Development committee to ensure creative assets reflect current growth priorities and target markets

Retail & Merchandise Design

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• Design apparel and retail merchandise items for the studio network, from concept through production-ready files
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• Maintain brand consistency across merchandise assortments in partnership with the Merchandise team

Organization & Systems

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• Maintain and organize the marketing team's design folders, files, and systems, ensuring version control and easy access for the broader team and network

What You Need to Be Successful

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• You have a sharp eye for on-brand design and can translate a creative brief into consistent assets across formats — from social content to retail merchandise.
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• You're highly organized and comfortable owning shared design systems, templates, and file structures for a distributed team.
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• You thrive supporting multiple functions at once — brand campaigns, franchise development, and retail — without losing sight of the bigger brand picture.
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• You enjoy building tools, like templates, that empower non-designers across a network to execute on-brand work themselves.

Key Attributes

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• Brand Stewardship – Protects and evolves the JETSET look and feel across every channel and touchpoint
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• Systems Builder – Creates templates and organizational structures that let a franchise network execute independently
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• Cross-Functional Collaborator – Partners fluidly across brand marketing, franchise development, and merchandise
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• Detail-Oriented – Manages production timelines and multiple concurrent design requests with accuracy

Requirements

Required

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• Bachelor's degree in Graphic Design, Visual Communications, or a related field
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• 7+ years of professional graphic design experience
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• Strong proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign, etc.)
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• Strong proficiency in Canva, including building templates for use by non-designers
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• Highly organized, with experience maintaining shared design systems, folders, and asset libraries
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• Portfolio demonstrating relevant design work required with application

Preferred

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• Experience in the boutique fitness industry or within a franchise business model
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• Experience with Asana or similar project management tools
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• Familiarity with motion graphics or basic video editing (e.g., After Effects)
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• Experience designing retail or apparel merchandise

Travel & On-Site Requirements

This is a remote role, with occasional travel (a few times per year) to JETSET HQ in Miami, FL, or to franchise studio locations for team offsites, training, and select content shoots.